REIGN : The Epic Fusion of East Meets West, Where Art Transcends National Boundaries | TVB News (29th July 2023)

During an interview with TVB News, Mr. Samuel Lam, the Chief Technology Officer of REIGN, discussed "The Epic Fusion of East Meets West, Where Art Transcends National Boundaries." Mr. Lam emphasized the significance of brand confidence for ASEAN consumers when making cross-border purchases, as well as their concerns regarding product returns and quality. Consequently, REIGN has taken the initiative to establish physical stores in high-end shopping malls in Hong Kong and forge a collaboration with the prominent e-commerce platform Shopee. Through these strategic measures, REIGN aims to provide consumers with a sense of assurance and a comprehensive support system.